https://www.dekut.com/Technology/what-is-ppc-advertising/ PPC advertising is a form of paid search engine marketing in which an advertiser pays a publisher for each click or impression. The cost per click or cost per conversion are the two main factors that affect the total cost. The total costs also depend upon the quality of traffic you are receiving. PPC advertising is a type of online marketing where the advertiser spends money to have ads shown on search engine results pages, social media, e-mail notifications, or other “pay per click” (PPC) advertising. Wed, 27 Oct 2021 19:08:23 UTC en