As initial investors and franchisees of Orangetheory Fitness, Erik and Wendy grew their Denver footprint for Orangetheory to 30 locations before selling. The couple also started their own finance company 15 years ago—Capital Lending—to help small business owners get off the ground financially. When the two learned about Big Blue Swim School while looking for their next franchising endeavor, they were attracted to the high-quality investment opportunity and the best-in-class consumer offering.